The Sales Associate will be responsible for retail and dealer sales cycles of Nostrum High Performance (Ann Arbor, Michigan, USA)  fuel system products including injectors, pumps, and associated parts. This shall include phone/email/social media first contact, prospecting, engagement (qualifying), nurturing, closing, order satisfaction including shipping, and post sales follow-up. The associate will also be responsible for lead management (Zendesk Sell) and engagement with customers on social media, email, phone, and website inquiries. The associate will work with operations team members to define product forecasts (production) and participate in new product planning. The associate shall also support the Sales & Marketing Team and Finance Specialist with product planning, pricing, dealer management, web-site management, and marketing. 

Responsibilities:

• Engage directly with customers to explore and learn about them (phone, email, social media, in-person)
• Responding to all inquiries through social media, email, telephone and website requests
• Prospecting leads to identify potential customers, lead capture, investigation
• Nurture potential customers and dealers from “lead” to “sale”, seek engineering and technical support as needed (engage team members as needed to build customer confidence)
• Close with customers and dealers with pricing, invoicing, and transaction
• Complete order satisfaction from inventory picking through pack to ready to ship (pick-up by carrier)
• Execute order follow-up with tracking information and support information (instructions, tips, data, etc.)
• Manage leads through the sales cycle in Zendesk Sell
• Support Social Media Associate with e-marketing materials and letters to targeted audiences
• Support Social Media Associate for social media, advertisement, marketing activities
• Work with Finance Specialist and Sales & Marketing Specialist to define, publish and review pricing
• Support customer engagement at trade shows and events
• Manage store front properties and customer engagement on-site
• Other responsibilities as assigned

Requirements:

• Expertise in sales and sales cycle activities
• Outgoing, friendly and strong customer engagement skills (phone, written or in person)
• Social media savvy – capable of customer engagement through social media channels
• Experience with lead management tools (Zendesk Sell)
• Fluent in English & strong writing skills, other languages a plus
• Automotive enthusiast with knowledge of the industry

Key Abilities / Traits:

• Personable, persuasive, and persistent people person
• Outgoing and engaging personality
• Takes initiative and is flexible with tasks
• Ability to work with engineers to respond to customer inquiries and support questions
• Ability to interact positively with potential clients and maintain relationships with them post sales
• Ability to pay attention to detail, solve problems, and think critically (especially in conversation)
• Comfortable working in an early-stage company, ability to manage multiple customers independently
• Excellent organizational skills
• Must be able to travel domestically frequently (25-35%) and internationally (1x per year)